NEW AUDI E Concept – A Radically Different Design!

2024/11/07

The Audi E Concept marks a bold step in automotive innovation, uniquely tailored for the Chinese market. Created as the inaugural vehicle under the new “AUDI” brand—separate from Audi’s iconic four-ring logo but enriched with the brand’s DNA—this concept car reflects a blend of premium German engineering with local Chinese innovations. With seamless digital integration, groundbreaking design, and cutting-edge technology, the Audi E Concept presents itself as a futuristic, fully-electric Sportback built to exceed the demands of China’s tech-savvy market.

Under the hood, the Audi E Concept boasts impressive performance, featuring two electric motors that generate a total power output of 570 kW and 800 Nm of torque. Combined with Audi’s signature quattro all-wheel drive, it accelerates from 0-100 km/h in just 3.6 seconds, delivering a powerful yet smooth driving experience. The 100-kWh battery, with an estimated 700 km range, also offers ultra-fast charging capability, providing 370 km of range in just 10 minutes. Such advanced features position the Audi E Concept at the forefront of electric mobility, catering to the unique needs of Chinese urban drivers.

Inside, the Audi E Concept redefines in-car luxury with its spacious, digitalized interior, integrating high-tech touches like a curved pillar-to-pillar 4K display and AI-driven Audi Assistant. Designed with a minimalist yet dynamic aesthetic, it combines style and functionality for a premium experience, featuring digital exterior mirrors, illuminated wood finishes, and an advanced entertainment system. With these innovations, the Audi E Concept not only showcases Audi’s commitment to pioneering intelligent electric vehicles but also sets a new standard in the Chinese market for sophisticated, eco-friendly driving.


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The Audi E Concept marks a bold step in automotive innovation, uniquely tailored for the Chinese market. Created as the inaugural vehicle under the new “AUDI” brand—separate from Audi’s iconic four-ring logo but enriched with the brand’s DNA—this concept car reflects a blend of premium German engineering with local Chinese innovations. With seamless digital integration, groundbreaking design, and cutting-edge technology, the Audi E Concept presents itself as a futuristic, fully-electric Sportback built to exceed the demands of China’s tech-savvy market.

Under the hood, the Audi E Concept boasts impressive performance, featuring two electric motors that generate a total power output of 570 kW and 800 Nm of torque. Combined with Audi’s signature quattro all-wheel drive, it accelerates from 0-100 km/h in just 3.6 seconds, delivering a powerful yet smooth driving experience. The 100-kWh battery, with an estimated 700 km range, also offers ultra-fast charging capability, providing 370 km of range in just 10 minutes. Such advanced features position the Audi E Concept at the forefront of electric mobility, catering to the unique needs of Chinese urban drivers.

Inside, the Audi E Concept redefines in-car luxury with its spacious, digitalized interior, integrating high-tech touches like a curved pillar-to-pillar 4K display and AI-driven Audi Assistant. Designed with a minimalist yet dynamic aesthetic, it combines style and functionality for a premium experience, featuring digital exterior mirrors, illuminated wood finishes, and an advanced entertainment system. With these innovations, the Audi E Concept not only showcases Audi’s commitment to pioneering intelligent electric vehicles but also sets a new standard in the Chinese market for sophisticated, eco-friendly driving.


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